Marketing Powerups

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The ICE content prioritization framework
Marketing Powerup #51: Prioritize content ideas using the ICE prioritization framework.
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Ramli John
The media-led content strategy
Marketing Powerup #50: Devin Bramhall, Growth Advisor and former CEO of Animalz, breaks down her media-led content strategy.
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Ramli John
The JTBD formula for content marketing
Marketing Powerup #49: Level up your content by understanding your audience's situation, pain point, and desired outcome.
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Ramli John
Expert-driven content strategy
Marketing Powerup #48: Brooklin Nash, Founder of Beam Content, shares his expert-driven content strategy.
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Ramli John
3 steps to create more actionable content
Marketing Powerup #47: The Tell-Show-Do framework is a teaching method that can help you create content that inspires your audience to take action.
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Ramli John
3 copywriting exercises to write copy that sells
Marketing Powerup #46: Sarah Stockdale, Founder of Growclass, shares three copywriting exercises she loves to use to increase conversions.
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Ramli John
August 2023
How to use AI tools in content marketing
Marketing Powerup #45: Ryan Law, Director of Content Marketing at Ahrefs, shares 4 AI prompt tips for content marketers.
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Ramli John
The SEO strategy for AI search engines
Marketing Powerup #44: Eli Schwartz, author of Product-Led SEO, shares his 5-part SEO strategy in a post-AI search world.
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Ramli John
Automate SEO with ChatGPT using this 6-element prompt framework
Marketing Powerup #43: Aleyda Solis, Founder of Orianti, breaks down the 6 ingredients of effective AI prompts.
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Ramli John
2
Walt Disney's approach to content marketing
Marketing Powerup #42: Ronnie Higgins, Director of Content at OpenPhone, shares how Walt Disney's Synergy Growth Map has influenced his content…
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Ramli John
July 2023
How "brand" can fuel your growth flywheel
Marketing Powerup #41: Margaret Kelsey, marketing advisor and Founder of Tatco, shares her 4-part Strategic Brand Flywheel.
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Ramli John
Bite-sized customer success stories
Marketing Powerup #40: Joel Kletkke, Founder of Case Study Buddy, shares how he creates snackable customer success stories that sell.
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Ramli John
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